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Digital GrowthSector: Education, Healthcare & Service BusinessesClient: Regional Service & Retail Clients (MMT Case Study)

SME Performance Marketing & Meta/Google Ad Funnel

MathxMedia & Tech designed an end-to-end performance marketing campaign combining high-intent Google Search Ads, targeted Meta (Instagram/Facebook) video ads, and automated WhatsApp Cloud API routing. Instead of sending ad clicks to generic contact forms, leads were routed directly into interactive WhatsApp qualifying flows.

3.8x Verified ROAS

Return on Ad Spend

< 5 Seconds

Lead Response Time

92% Verified Numbers

Valid Lead Rate

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The Operational Challenge

The client was spending over ₹60,000 monthly on boost posts and generic Facebook lead forms, resulting in 80% invalid phone numbers and delayed follow-ups.

The MMT Engineered Solution

MMT built a landing page with sub-second load times, structured schema data, Google Search Ad campaigns for high-intent keywords, and automated WhatsApp API lead confirmation.

Services Delivered

Performance Marketing

Technical SEO

Lead Generation

WhatsApp Automation

Project Snapshot

Engagement typeDigital Growth

Project statusRunning

Tech stack count5 tools

Key System Capabilities & Architecture

High-intent Google Search campaign targeting active buyers

Custom Meta video ad creatives optimized for mobile viewports

Instant WhatsApp Cloud API auto-responder qualifying lead intent within 5 seconds

Conversion API (CAPI) server-side tracking for accurate attribution

Negative keyword filtering eliminating low-intent ad spend

Technologies & Tools Stack

Google Search Ads / PPCMeta Ads Manager (Instagram/FB)WhatsApp Cloud APINext.js High-Speed Landing PageGoogle Analytics 4 & Conversion Tracking

Let's Build Something Exceptional

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